OUR SERVICES
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International Market Research
In our global economy, along the journey from production to point-of-sale, a manufacturer’s influence over its brand can diminish. At Eolas International, we understand that companies, particularly those operating on a global scale, require up-to-the minute market information. Working with clients, we gather this critical information, enabling them to make timely quality assurance, brand management and brand development decisions.
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Consumer Research
Consumers are more individualistic, more demanding, and more sophisticated than ever before. In most food & beverage markets their options are constantly changing; they are often faced with too much choice. In order to win and build on consumer loyalty, we need to truly understand how the consumer experiences the product and what that says about the brand: to understand how it is presented as they are making their choices in the supermarket, how the product tastes and/or feels to them, and how the product and packaging performs in their home and throughout the entire usage period.
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Sensory Research
Eolas International uses both trained sensory panellists and consumers to get a better understanding of the sensory characteristics of a product. Eolas International has an on-site sensory research laboratory which includes food preparation facilities.
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Facilities
Eolas International has an on-site sensory tasting laboratory, an observation facility for focus groups and a mobile research unit.
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