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EOLAs international

In-Home Usage Testing (IHUT)

Evaluate consumer experience in the natural moment of consumption or usage

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What’s involved?

In-home Usage Testing testing provides an interactive and unintrusive way of engaging consumers in their natural environment during the actual moment of product consumption or usage i.e. during the second moment of truth.

Leveraging our QualX platform we capture authentic, in-moment observations, accounts and reactions to new, existing and/or competitor products across packaging functionality and sensory & usage experiences as they unfold.

Our Service Benefits

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